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Good software product name

The first thing that is done when we are born is give a name. This stays with us till we die; this becomes part of our personality. Whenever we hear a name say Michael Jackson – the whole personality comes into our mind. This is the reason why brand names are given importance. The brand names like Pentium or recent i7 have been coined to instantly ring a bell in the customers mind. So first and foremost give a catchy name to your product. It should be unique, related to the software category, short but spicy.

Get a unique logo

Create a logo for your site or have a starving Web Designer or Artist make one for you. For about $ 100, an Artist or Designer can create a very appealing logo. Make use of the logo on every web pages so to imbed the image into the minds of your visitors.

Information about software detail

What is the purpose of the software. What is the benefit buy using your software. Give a short and clear explanation. You also need to put the technical information required for running the program. Operating System, memory, harddisk space, internet connection and such other information should be clearly mentioned.

FAQS

There should be a section on FAQ (Frequently Asked Questions) where in you should put all the possible questions that a potential customer may ask with regards to the product.
Here you can put some questions which would tell the reader why this product is unique. It is observed that since this format is easy to comprehend most of the visitors go through this section.

Screenshots

The potential customer needs to see how the product would look before he tries it. So include some screenshots of the product in action. You can choose your best software features for this section.

Forum

One more essential element which you should incorporate is forum. These are discussion posts on all the services which you are giving in your product. The contributions to this will give you valuable tips in perfecting your product. 
Keep monitoring the forums and if some explaining needs to be done do so by taking part.

The satisfaction of successfully compiling and running of the software with desired results is something which has to be experienced to feel the relief and the satisfaction.

Those nights and days of coding, compiling, running and then repeating the process ‘n’ number of times till finally no syntax errors, no unexpected results and the program is running smoothly. You are feeling tired after the sleepless nights but it’s all forgotten when the software is finally working as desired.

You may not actually be the coder but the experience you go through is no different.

Now the PHASE I is done with but you can not afford to rest on your laurels there is lot to be done before you can say “At last I have succeeded”.

TIME FOR PAYBACK

After this comes the most important part of promotion. All your efforts need to be awarded but you will be able to reap the fruits after some more efforts. Marketing your software product.